Trump-linked DeFi firm buys $48 million worth of ETH as son Eric drops hint

World Liberty Financial (WLF) scooped up $48 million worth of Ethereum in an eight-hour buying spree that lasted from Sunday afternoon to late evening.

The purchases come at a time when the Trump family has shaken up the crypto industry in a row Meme coin is introduced over the weekend.

The platform purchased 14,403 ETH at an average price of around $3,300. Data from Arkham Intelligence shows. This brings the total holdings of ETH associated with Trump to 28,612, which is worth about $109 million at current prices.

“Wait until you see what they do tomorrow,” Eric Trump said posted on X, tagging the project account after the first transactions appear.

No further information was provided regarding expectations. Decipher reached out to the project to learn more.

WLF’s accumulation follows the project’s clarification last Tuesday when it moved about $60 million in assets. Write to X that this was part of the company’s routine “treasury management” of its operations.

This includes “the payment of fees and costs” and “working capital requirements,” the project explained, as speculation about its trading activities began to circulate on social media.

“The timing is notable given the recent Trump-related token activity on Solana,” said Min Jung, analyst at Presto Research Decipher.

To further expand on this point, WLF appears to “act more like a fund than a DeFi or DEX-like protocol,” Jung said. “The size and timing of these purchases suggest preparation for a significant market change or platform upgrade.”

Minutes after the first follow-up DecipherWLF indicated on X that it has sold “20%” of its token supply. Citing “huge demand and overwhelming interest,” WLF confirmed that it had decided to open an “additional block of 5% of the token supply.”

“To celebrate the successful launch of $TRUMP, We have decided to distribute 5% of it $WLFI Supply between our community,” reads a separate tweet from the official WLF account on X.

The WLF tracker’s total holdings of ETH, USDC, USDT and several other assets on Arkham now show the number increasing from $187 million to $235 million at press time.

Trump effect

A Solana-based meme coin related to Melania Trump was released following President-elect Donald Trump’s victory rally in Washington, DC opened on Sunday afternoon.

Hours before launching the Melania Trump meme coin, Donald Trump Jr. posted claims on

World Liberty Financial did not immediately respond to requests for comment on the recent purchases, token sales or Eric Trump’s teasing announcement.

This story is developing and will be updated as more information becomes available.

Edited by Sebastian Sinclair