Apple is reportedly developing AI agent “Doctors”

Apple According to reports on an agent for artificial intelligence (AI) that can give health advice.

It is all part of what the company has referred to as a “Mulberry project”, the latest – and maybe strongest – in the health field, Bloomberg News reported Sunday (March 30).

According to this report, this project is an interaction of an earlier effort called “Project Quartz”, A Health Coaching Service That would provide AI to help users train. develop Healthier eating and sleeping habits.

Now the project has strengthened the development, according to the Bloomberg report as soon as the release is possible as soon as Apple publishes its iOS 19.4 operating system -update, something that could happen Spring Or summer 2025.

The idea, said the report, is that the health app collects data from devices, whereby the AI ​​coach offers users tailor -made recommendations to improve their health based on this data.

Apple also trains one AI -agent Use of data from doctors that it has staffPresent But Also looking for recruited outside of doctors – such as experts in sleep, nutrition, physiotherapy, mental health And Cardiology – video explanators to create about different health states.

The revised app will also have a major Concentrate on food tracking, an area that – according to Bloomberg report – has mainly shy away from Apple. Such a step would meanThe report added.

As Bloomberg stated, Apple’s health efforts have come across roadblocks in the past. For example, the company decided last year to have a blood oxygen function from its smartwatch after years Patent dispute With medical technology companies Masimo.

In other messages from the AI ​​and Healthcare interface, a new Pymnts Intelligence report – – – “Health companies that go to Genai for a long time” – find these investments in this Are technology Retents achieve, which leads to a wave of additional adoption by main actors.

The report is based on surveys by C-suite managers at healthcare companies with at least $ 1 billion in annual sales. With the aim of understanding Your generative AI (Genai) strategies.

“The results show a strong conviction In the potential of the technology, with 9 out of 10 managers who expect a positive return of their Genai investments, ”wrote Pymnts.

“As a result, the majority of these managers plan to further escalate their genai editions in the coming year and to raise health care before the leading average in its optimistic prospects.

The report underlines the strategic prioritization of Genai in important operating areas, as companies are trying to remain competitive.