Duolingo and Carnival Cruise Line Debüt the ultimate adventure High Seas … right?

A unique cruise with the type of Art World promises an epic journey over seven continents and 195 countries with “inappropriate number of shrimps” over a lengthy five -year period.

Potential passengers can imagine exotic global start -up ports in which they can communicate fluently with the locals because they immerse themselves in the lessons in board.

Either that or they are thrown at sea. Moral of history: do your homework!

The scenario is not real, it is a stunt from Duolingo, a brand that has been committed to drafting April delays for six years. Duolingo puts his multi -year tradition of bringing partners to Goof and working with the Carnival Cruise Line for 2025.

But in the spirit of the “vacation” they play along and listen to the managers of both brands while discussing the strategy behind the fake extended vacation.

The Duolingo World Cruise “is not just a trip, but an immersive adventure in which guests can literally and linguistically expand their horizons,” said Amy Martin Ziegenfuss, CMO from Carnival.

Since Duolingo is supposed to help people work in real situations, “we thought what would be if we give the learners even more conversation practice in five years full of immersion without hiding from the duo The OWL,” said George Audi, head of global partnerships in Duolingo.

According to the cheeky video, this last statement is a bit of ancillation that announces the stunt. If Kreuzer does not keep their lessons up to date, the owl refuse to know about eternal peace, “according to the narrative.

In order to illustrate the point, the video shows a careless teenager who obviously lacked strong learning ethics and was ejected by a plexiglass slide. Where does he go? Probably to an aqueous grave, but remember, this is just a joke.

However, some relatives are real. Consumers can buy Resort Wear-A-brand-Eimer hat, a shorts and shirt set and a beach towel in the Duolingo e-commerce shop that now descends.

Also Real: Duolingo offers those who believe that the five years are too much boost, a free month of his service, and Carnival carries out various special offers for shorter trips.

A realistic history

Duolingo has started the shenanigans of his April Fiders with many years of comedy Bona Fides, which recently “Killing” and the revival of his owl mascot duo. With every campaign, the brand has the “Reality Blurring Trick” and “Tong. Effective Consumer Marketing” DARKING-Marketing marketing marketing marketing marketing marketing consumer, the “effective brand marketing” and “effective brand market”, and the marked marketing “and the work “. Recruiting creative talent.

The earlier efforts were “The Duolingo Push”, in which the Duo Irl showed Lord over people who ignored their digital notifications. The brand that made toilet paper and shot Faux legal commercials worked with Peacock on a memorable (but fake) dating reality series called “Love Language”.

The campaign of the April Fool’s joke in the last year-a four-hour “Skate Dancing Extravaganza” is similar to an Easter Easter style in today’s video as part of the on-board entertainment of Duolingo World Cruise. (No wonder that the brand wanted to remind consumers of the stunt. According to Orsaud, his video announcement has won 80 million organic views and broad press reporting.)

“My favorite part of the exercise is that the sky is seriously the border. No idea is off the table. We can become crazier than for a normal campaign because it will ultimately pretend,” wrote Orsaud about LinkedIn. “We don’t have to produce an entire TV show or an ice cream good tour. Everything we have to do is make a funny commercial for it.”

For Duolingo World Cruise, which comes from the internal team of the brand, the partners plan to publish in addition to the social posts, memes and influencer content behind the scenes on Snippets on Tikok, Instagram, YouTube and X. A purchase outside the house takes over the Nasdaq advertising table on the New York Times Square.