Los Angeles Dodgers sign a partnership with Seatgeek

The Los Angeles Dodgers announced a new agreement with Seatgeek, in which the company was set up as an official and exclusive partner for the ticket market for the 2025 season.

“We are very happy about our new relationship with Seatgeek,” said Dodgers Executive Vice President and Chief Marketing Officer Lon Rosen in a statement. “Seatgeek is an outstanding role in the ticket field and will be an enrichment for our fans in the coming season.”

Seatgeek will receive branding in the Dodger Stadium Center Field Plaza and TV visible signage, including behind the home board for selected home games.

With the partnership, Dodger’s season ticket members and fans also have access to Seatgeek’s next fan, which was introduced last year.

The next fan up includes a wide range of functions, including a AI-affiliated smart pricing tool, with which fans can sell their tickets seamlessly and achieve the best value.

The next fan up is available for MLB games and other Seatgeek partner events, including the NFL, Paciolan and over 100 university sports programs as well as events in NBA, NHL, MLS, NASCAR, Golf and more.

“Our partnership with the legendary and World Series Champion Dodger’s organization is an important step for changing the ticket experience in Los Angeles,” said Seatgeek VP for marketing and communication Sarah Kettler.

“This collaboration brings state-of-the-art ticket solutions to one of the most lively sports cities in the world and enables Dodgers fans with unprecedented, seamless way to buy, sell and manage their verified tickets. We strive to offer an experience that deserves the unmatched energy, passion and excitement of LA excitement.”

The Dodgers have announced several new partnerships this year, including deals with ito en Ltd., Nikaido Shuzou Company and Hakkaisan Brewery Co. and Surfside.

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