Michael Permaner was appointed Senior Vice President of Sports for the CW network

Burank, California, February 13, 2025. Mr. Danger will start his new tasks immediately and report to Brad Schwartz, President of the CW network. In this newly created position, Mr. Perman will monitor all strategy, programs and media rights on behalf of the CW sports.

Herr duration brings more than 20 years of experience with three globally recognized sports media brands into his new role and recently serves as a senior vice president global media rights at aggregate sports, a media agency with Premier Sports Properties to increase their value. Generate income and negotiate media law agreements. Previously, Mr. Permane Vice President Programing, NBC Sports Group, where he supervised acquisitions, program planning and planning for NBC and NBCSN, including several tent -pole properties such as Nascar, the National Hockey League, Indycar and Tour de Dekar France. Before the merger between Comcast and NBC Universal, Permaner was a Director of Planning for the comcast cable sports channel, where he managed the relationships of the network to UFC, boxing and college sports.

“Since our sports program plan continues to grow at an exciting pace, we are happy, our team of experienced managers, producers and talents who conduct the indictment to transform the CW into a must, to bring a full professional like Mike Permaner. Goal for live sports events, “said Brad Schwartz, President of the CW Network. “With almost 400 hours a year, sports content under the leadership of Mike, including Nascar, WWE, ACC, PAC12, Grand Slam Track and in the NFL, we are confident that he will play an important role in driving for CW Sports . “

Before NBC Sports, Mr. Perman Director International Programing served at the National Basketball Association, where he was responsible for the creation and monitoring of the daily operations of NBA TV International and the planning of NBA programming around the world. Mr. Perman also played an instrumental role in building the NBA brand on a global basis.

“I am very happy to offer first-class sports programs on the ubiquitous broadcasting and digital platforms of the CW and at the same time promote strong and permanent relationships within the sports world,” said duration. “Together we will continue to transform the network into a first -class goal for fans, offer dynamic live sports events and program programs.”

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