Revived enron -hijinks is seriously serious with the new electrical business

Enron, yes, this infamous Enron aims to sell more than two decades after his financial scandal, which is promoted by the head.

The sudden resurrection of Enron in Houston at the end of last year only seemed to be a satirical joke – until January, when a very real application was submitted to the state supervisory authorities to found an electrical provider (Rep) as Enron Energy Texas with experienced industry management.

Well -known internet prisoners Connor Gaydos, known for the Faux consecration theory “Birds are not real”, is now the CEO of Enron. According to the US patent and market documentation, he bought the Enron brand in 2020 for only $ 275.

Gaydos’ Enron arrived at the end of 2024 with Houston Billboards and a striking website: “Enron: We are back. Can we talk? “He followed with a number of advertising and a product announcement for” The Egg “, a mini-core reactor to operate the houses of people-a so-called product, which slightly exceeds the current limits of reality and technology.

But Enron Energy Texas seems to be very different from a nuclear reactor that sits next to her family.

The veteran of the energy industry, Gregory Forero, is the new Enron Vice President, Enron Energy Texas and the electricity boost of retail in Texas and then with eyes to New England and Ohio in 2026, said Forero in an interview with Hart Energy.

With regard to Gaydos’s marketing hijinks, forero says that his part of Enron is “rejected” by the others and sees additional attention as a “great tailwind” for the electrical store in retail. Gaydos is listed as President and CEO of Enron Energy Texas in the REP application.

A representative sells electricity via contracts to consumers. The company does not require the infrastructure to generate or transmit electricity.

“We are extremely serious people. Everything we do in the repetition business is to help the tariff in Texas, ”said Forero. “People want a great user experience, they want to understand their data, they want their data and the best price.”

Forero worked from 2007 to 2009 for Williams Cos., TXU Energy, Constellation Energy and even UBS as a director of energy divisions on the Legacy Enron trade. After all, UBS ENRON bought bankruptcy business from bankruptcy. In 2013, the HGP memory of Forero in Dallas was founded as a battery memory and company company with LED storage in Dallas. HGP Storage sold three battery projects in Texas to Ser Capital Partners in 2020.

He said he wanted to continue the battery storage business with Enron to stabilize the Texas network under the administration of the Electric Reliability Council of Texas (Ercot) and reduce prices.

“Connor and his team, they are genius, they are big thinkers and they saw the opportunity to revolutionize this space and – just as we did with batteries – for Texans. That is my focus, ”said Forero. “The only interaction we really have with this marketing group is that you are so well versed with apps. We are working on providing people in real-time usage information so that they can really adapt their behavior. There is no reason why my electrical use should come by e -mail two weeks later. We will democratize it by bringing people to their data. That is what the other side of the Enron business is excellent, are web applications, data news. “

The key to Enron Energy will be the digital technology that enables customers to interact with their electricity consumption in real time in order to save and save money, he said.

“Starting a representative is something that has always been on my to-do list,” he added. “I did a deregulation of California (electrically) and then ercot at TXU 25 years ago in Williams. The rep -business business is very stagnated. It is very similar to what it was 25 years ago. Part of it is one of the few things that you spend a lot of money on where you receive the invoice a month later. It is not like going to a shop and seeing that the price for eggs has increased, and maybe they will switch to something else. “

The public pension commission of Texas (PUC) that it determines the application from Enron by February 10 and then approved or refused the application by April 14th. The start of the business is not yet security.

Forero said the goal was to accept electrical customers in April, but until June at the latest when there are delays.

The Enron -Weg

Gaydos joined the public for the first time when he worked together with Peter Mcindoe-Dem original creator of the “birds not real” to promote the conspiracy and finally make the book “Birds Arene” in 2024 : T real: The true history of mass murder mass bird and the largest surveillance campaign in the history of the United States. “

The fake conspiracy theory was an internet campaign that became viral because of the government’s claim to have replaced all real birds with drones that were used to spy on US citizens.

During the pandemic, Gaydos bought the Enron trademark and was sitting on it until recently. His listed secondary e -mail for the purchase was [email protected]. Gaydos did not answer interview requests.

After the start of the Billboard and the website, there was an apparently staged cake attack from Gaydos on video, which happened to repeat the time in 1999 when Bill Gates was turned in the face. And then there was a staged town hall and an “forgiveness” between Enron and Houston. An oversized check of 50,000 US dollars was interpreted to the “Houston citizens”.

After all, the very real Enron scandal created an economic crisis in 2001 and left many people unemployed and in financial ruins, especially in the Houston area. The Enron name still triggers disturbing memories for a large part of the citizens.

But Forero believes that people like a good history of salvation. Some great companies came from Enron Alumni and fortune, and electricity providers like TXU also deal with difficult bankruptcies. “The history of oil and gas always rises in the state of Texas. And people know that. Most Texans have gone through cycles, ”he said.

On January 14, Enron Energy Texas submitted his Rep application with the PUC. Gaydos is listed as CEO at Forero as Vice President.

Forero said Enron was checked with both PUC and ERCOT. “It is flight tests to show that we read counters, can receive all bills. We both follow the T. there is no abbreviation or anything. “

Forero said he met Gaydos at a conference a few years ago and they saw each other as friends. They stayed in touch and decided to work together with some other partners at the representative about six months ago.

“He (Gaydos) has a really spongy mind. He really picked up the weight room, which is really impressive, ”said Forero. “Power is something that comes from the two holes in the wall for most people. If you build batteries, you deal with the 50th order sine curves. Making this jump is impressive and many people cannot. “

By the end of January, the new Enron website is devoted to the “Ei” tab – and is now dedicated to a tab “Enron Energy Services” and the expected electricity provider.

“With Enron you not only get power – you have followed a movement to redefine what a power provider can be.”